Goodwins Analysis

The genre of the artist would be alternative which is based around the songs genre. This would mean that the digipack and the magazine advert would be very similar to the style which is in the music video so that the audience can identify the artist through these different types of media. 
We will include voyeurism in the music video as the artist will be seen through a window or door to make the artist look like they are in a cage. There will be no product placement to show that the artist is new and upcoming and is alternative to the mainstream artists.

The lyrics will illustrate the visuals as the song is dark and the video will also be like this as it shows the ongoing theme of the artist and as the lyrics are powerful, it would take away the meaning if the visual did not connect to the lyrics. The music will match the music as the song is fast pcaed which means we have the oppurtunity to create a video with fast paced editing so a variety of extreme shots can be taken from the artist. This means that there will be a lot of need to sell the artist as the extreme shots will show the artist is a weird way. We may make references to other artists which have similar personalities to our artist.